Sunday sorrowfully marks the anniversary of one of the most significant events of our generation. This was the Pearl Harbor of my Dad’s day. I am sure most of you can remember exactly where and what you were doing at the moment on 9/11 as we will take time to reflect and honor those that have fallen.
That morning I was diligently working at Dynacraft Golf doing much the same thing I am doing today – working on projects for the following year. I got a call to turn on the TV in the clubmaking auditorium where I taught, which happened to be adjacent to my office. Soon, all my fellow co-workers would join me to see the aftermath left behind as the first plane went through one of the twin towers long before we knew it was an act of terrorism. Then we all witnessed the second and finally the news of the plane that crashed in Shanksville, PA. But what I vividly remember the most was the eerily silence. Golf, at that moment, had insignificant meaning.
Little did the perpetrators realize how much of a ripple effect it would have emotionally and economically even a decade later. Not only did it cost nearly 3000 innocent lives that day, the anguish it caused their families and friends, their communities, a nation, but eventually every single person on the planet in one way or another for the next ten years.
My best friend growing up happened to be visiting New York City on business that day. Only blocks away, he would end up breathing the dust that would eventually take away half his lung this past summer. I recall a phone call I had a few days later from a customer in Connecticut who tearfully told me his customer base was gone. Sadly as a result the tragic events on 9/11, today there are less golfers than there were 10 years ago playing less less golf and buying less equipment. Most other industries experienced the same situation as we are all interconnected on this tiny planet.
While my pulpit is small, I would like to think I was put on this planet to help individuals each and every day in some form and fashion no matter how trivial of an impact it will have on their lives. While our age of innocence my be gone and we live under a new norm, I sincerely hope our civility as a human race never goes away. However I am glad to be still associated with golf ten years later as it is indeed meaningful teaching a lot of virtues.